Q: Why Should I Hire an SEO copywriter?
A: When you or your client does not have the time to write, the project has stalled or you just can’t get into it. I can create influential, compelling content using keyword phrases that can maximize their influence on the net. Website content is not simply a re-posting of a print brochure. There is a proven method for using keyword phrases and structuring the page that will get better search results.
Q: Can you Complete a Project I’ve Already Started and Just Can’t Seem to Finish?
A: Yes. Sometimes you get started with the best of intentions, but life gets in the way. As a freelance writer, I can take your project to completion so you can begin using it to generate more sales.
Q: What Does a Professional Copywriter Do?
A: A freelance copywriter writer understands how to write materials that present your product or service’s features and translate them into benefits the customer needs to solve a business challenge. Once the buyer can see the solution to their business challenge — they are more likely to buy.
Q: What is the Writing Process Like?
A: You will have a kick-off call with the copywriter (at no additional charge) where you will discuss what you’d like to change about your current site or marketing piece and what you’d like to change. If we’re writing web content, that will include a brief review of each page where you share the highlights of that specific content. During this call, we’ll identify any other resources needed to be sure we convey the message you want to see. You will receive the first round copy for editing and review using WORD’s Track Changes feature, and I will finalize those changes for you incorporating your comments.
Q: What Industries do you Write About?
A: While I have a business background in Marketing and Finance, I have written for a wide variety of industries including:
- Medical, Dental
- Technical, Telecom, Scientific
- Real Estate, Banking
- Media, Websites, Marketing
I believe it’s an asset to write from the visitor’s point of view — so not being an expert in all fields is actually a benefit for writing “relatable” content.
Q: Why Would I Need a Press Release?
A: A press release is valuable for getting the word out any number of announcements for your company: an upcoming event, launching a new website, announcing a relocation, a new hire, etc. Once you have your press release, that same content can be re-purposed for a variety of platforms and posts.
Q: What is a White Paper?
A: White papers provide more detailed or technical information that helps your client through the decision process. These documents become part of your marketing communications, establish thought leadership and educate customers further, presenting a solution to a business challenge.